When you hand someone your business card, how do they react? Chances are, if they don’t look at it twice, they’ll file it with countless others and won’t look for it a second time when they need it. In fact, they may not even scan it or copy the info to their address book in their smartphone. Some might think “it’s just a business card” and opt for cheaper quality, cookie-cutter cards you can get from a budget website. With that type of thinking, you are losing! Custom premium business cards, made of quality card stock, can make the difference in whether you get that phone call or not. Once you get the call, the door is open for you to walk through and get the sale.